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How to Strengthen Your Brand Positioning with Event Marketing
What place do you want to occupy in the mind of your target group? How do you want them to think about your brand?
21 Food Presentation Ideas for Your Next Cocktail Dinner
There are two elements that make catering truly phenomenal. The first one is, obviously, the taste. Regardless of how top-notch...
How to Transform Your Attendees into the Heroes of Your Event
What’s your event about? Is it about your product, or maybe your brand or company? Although you may pursue different goals...
How to Facilitate Active Learning for Your Attendees
People attend events to learn new things and discover solutions to problems they may have. This happens regardless of how much free content one can access online. Real-time and in-person learning seems to be as appealing, if not even more, than online learning.
18 Outdoor Dining Experiences Your Guests Won't Forget
Enjoying a lovely meal outside can be a delightful experience. Your attendees will never forget how it felt to eat at a beautiful table with simple and nature-inspired decorations and be surrounded by enchanting views.
How to Manage Your Team’s Stress during a Crisis
Big or small, stress and crises happen a lot in the events industry. Whether it’s a planning crisis such as last-minute changes or flight delays or a world crisis such as a pandemic, stress is the predicament of every event.
How to Redefine Your Events Strategy to Withstand a World Crisis
We could never have imagined that one day, events would be prohibited and social distancing will become the new norm. But that day did come, and it’s shown us how fragile the events industry is in the face of a world crisis.
