Product Launches

Are you planning a product launch? This is exciting because organising a product launch is key to getting your product or service to sell well afterwards. Attracting attention is the message! These companies help you organise your product launch.

TC Productions

TC Productions

Write review Amsterdam

TC Productions is transforming the way events are organised, executed and experienced. Our talented and creative team creates unique and unforgettable experiences.

The Productioneers

The Productioneers

Write review Haarlem

We are The Productioneers and we organize and produce events, hybrid events and live streams.

Sem'On Business

Sem'On Business

Write review Merchtem

No Photo Available

UC Belgium - Mindmover bvba

Write review Heusden-Zolder

UC Belgium writes tailor-made event concepts for companies. As a ten-time BEA Award winner, UC Belgium, with its team of 20 employees, knows how to respond perfectly to the event needs in the business world.

Avitron s.a.

Avitron s.a.

Write review Peristeri, Attica

Event management & Audio visual equipment rental. Custom sets construction & digital printing. All event production services from one company in Greece.

Van Steenberghe Events

Van Steenberghe Events

Write review Sint-jan-in-eremo

At Van Steenberghe Events you can go for Event Planning and Rental of party materials. Tents, tables, chairs, lounge furniture, counters, heating, ... in short, everything for your party!

Event Creators

Event Creators

Write review Weerselo

We specialize in translating customer wishes into perfectly arranged events. You can think of party evenings, company outings, but also business events.

Art of Events

Art of Events

Write review Utrecht

Art of Events Productions wants to offer high-quality company outings and business events, both in terms of content and organization. We like to organize company outings and business events.

Maction Business Events

Maction Business Events

Write review Willemstad-Curaçao

Maction Business Events & Meetings is the business event agency within the world of Traffic & Transport where we take care of the stylish and creative dot on the I. We know your objective and target audience through one every time

No Photo Available

FEMM Agency

Write review Amsterdam

Do you want to organize a small or large event and outsource the organization completely or partially? Then FEMM Agency is the right place for you! We are a creative agency with extensive experience in preparing and executing events.

Events2be

Events2be

Write review Woudenberg

Events2be is an event agency that clearly stands out. Even at the larger events we still manage to create a personal, warm atmosphere. We organize stylish corporate events, innovative workshops and surprising incentives, bed

Behind the Curtains

Behind the Curtains

Write review Geraardsbergen

A birthday party with “a corner”. An original reception organized down to the last detail. A nice company outing with all the dots on the i. An event planned from A to Z.

Xperia Events

Xperia Events

Write review Mumbai

Xperia Events is a full-service event planning and management company, led by a team of experienced professionals in the events and entertainment industry.

Jibe! Group

Jibe! Group

Write review Halfweg

Jibe! Events & Incentives organizes all conceivable corporate events and incentive programs.

Bravo Productions

Bravo Productions

Write review Long Beach, CA

Founded in 1987, Bravo Productions is an award-winning, full-service event planning and production company specializing in designing and staging world-class corporate, association, government, military and non-profit functions nationwide.

prestagency

prestagency

Write review Paris

Parisian event agency, designs each new event, whether virtual, hybrid or physical, as a memorable experience.

Tante Pollewop Events

Tante Pollewop Events

Write review Dieren

Do you need help organizing your event? Then you've come to the right place! With a combined experience of more than 20 years in organizing markets, small festivals, weddings, staff parties, ...

Festor

Festor

5 reviews Kortrijk

We are an event management & production studio. We produce events, but above all we create events with meaning.

GSE The Agency

GSE The Agency

Write review Alkmaar

Together with you, we put together trips, meetings and events that are really nice. No business as usual, we take you to unexpected places that challenge and surprise. From hidden gems in the Netherlands to the most beautiful places within and outside Europe.

Groep Arthur

Groep Arthur

Write review Borgerhout

At Group Arthur we work every day with great enthusiasm to translate organizations' strategies into unforgettable experiences.

Format+

Format+

Write review Londerzeel

With Format + you get a significant partner for all your events, exhibition stands and product launches.

Wicked Experience Design

Wicked Experience Design

Write review Houston

Wicked Experience Design is a boutique event planning, management and experiential strategy agency focused on corporate and nonprofit meetings, trade shows, and special events.

No Photo Available

BUDA Agency

Write review Vilvoorde

For today’s brands capturing people’s attention is the highest good. How to win the attention? Simple, or so it looks like...

JOYÀ Events

JOYÀ Events

Write review Asse

JOYÀ Events supports you in the realization of your event, whether small or large, we will do everything possible to make your dream a reality.

We Make You Happy

We Make You Happy

Write review Gent

WE are a team of experienced, loyal & dedicated event professionals. A small team with a light structure but with a large network of partners and suppliers, who are all at your service.

Event House ltd

Event House ltd

Write review Nairobi

Event House Limited is an event management company based in Nairobi that specialises in conceptualising, creating and executing memorable events for our private & corporate clientele across East Africa.

KOBO Crew en Events bv

KOBO Crew en Events bv

Write review Tilburg

The best match for every phase of your event! KOBO Crew & Events is the full-service event agency in the North Brabant region!

WTP Produkties

WTP Produkties

Write review Den Bosch

With over 20 years of experience, we are your perfect partner for the organization, guidance and care of tailor-made solutions for every client and every event.

Mel Events

Mel Events

Write review Antwerpen

We are a passionate events agency that takes care of you from A to Z. You can hire us for the organization and coordination of your garden party or wedding. You have also come to the right place for company parties or company incentives and travel.

Proekta

Proekta

Write review Moscow

We are brand experience and event marketing agency. Since 2011 we helped more than 80 global companies from all continents to come in, launch and develop their products, services and partnership programs.

Add you event company to this list?

Did you know that you can add your event business to this page for free? Reach thousands of event organisers looking for a supplier like you.

Add company

Most recent reviews

Average review score 9.74/10. Based on 569 reviews about companies in the category 'Product Launches'.

Sylvester

Sylvester

European event on the right track with Sylvester

|Frank Kindt (PMV)|18/03/2024

In the context of the European Presidency of the Council of the European Union, PMV organized an event in the Brussels Bozar together with Wallonie Entreprendre, SFPIM and finance&invest.brussels. We called on Sylvester for this, who did this excellently: very hands-on and always willing to listen and looking for solutions.
Because it was an event in co-organization with 4 parties, this was not always an easy task in terms of communication, but given the good multilingualism of the team, they also managed this in an excellent way. Recommendable!

Sylvester

Sylvester

Successful New Year's reception

|Filip Clarisse (PMV)|18/03/2024

The PMV New Year's reception is the networking moment of the year for many in the investment world. More than 800 bankers, entrepreneurs, lawyers and financiers look forward to our event every year. Of course, everything must run smoothly. We called on Sylvester for the first time and we did not regret it: the Sylvester team had complete control over the entire event and managed to improve some aspects of the event.

BIZZevents bv

BIZZevents bv

HMEL Aalst - St Elooi 2023

|Thierry Van Belle (Honda Motor Europe Logistics - Aalst)|01/03/2024

Another successful staff party! The theme was Hollywood... and it was all gold that glittered! Beautiful setting and decoration with an eye for detail.
The food was sublime. Friendly and spontaneous staff, smooth service... a TOP TEAM!
There were also fireworks on the dance floor... thanks to an enthusiastic DJ!

BIZZevents bv

BIZZevents bv

60th birthday

|Nabora Van Ransbeeck (Isla-Meat bv)|17/02/2024

We had a wonderful party thanks to BIZZ events! Both young and old enjoyed the service, the wonderful drinks, delicious food and the ambiance: Definitely recommended for anyone who wants to celebrate something without any worries!

Product Launches

You are more than ready. Your new product or service is shining and ready to be launched. You have thought very carefully about everything: after market research, it appears that your new product is a must-have for your target group. This means that in your product roadmap, you know perfectly who your target group is, and what they are struggling with. You will solve these problems with your new product or service.

A product launch is a lot of work. You have to come up with a nice concept, outline a marketing plan, find a suitable venue, provide catering, rent AV equipment, provide a promotion team, engage an event agency, and so on. The list of to-dos is very long at a product launch. That is why a professional planning company that helps you with your product launch, with a product launch plan, is a great idea!

Product launches from A to Z

Everything starts with good planning when you are going to launch a new product. Drawing up a timeline, which lists all the steps you need to take to meet your deadline, is useful. Think of times when your sales team, partners (advertising, promotion), and suppliers have to join in. You can also work digitally: we offer rock-solid professional event planning software, which is also completely free.

The phase that follows is sometimes called the pre-launch phase. You organise it according to the 'moment supreme': the product launch itself. You increase the enthusiasm of your target audience (what can they expect). And at the same time, you also create a bond of trust with them. You do this by sharing valuable information and profiling yourself as an expert.

Leaking a little information to the press, when you are going to give a product presentation, is not wrong. Look at Apple and Tesla. It works! You let the press and, more importantly, your community speculate about your new product or service. The official press release is then before the launch date itself.

Fortunately, you are not alone in the world, involve your partners in your product launch. Those who have an interest in your product will be extra motivated to support you with your product presentation. Without asking you will never know what you can gain. Just dare to ask for help. That collaboration can be very creative, your partner can put your press release on his website with a short explanation of how he contributed to the creation of the new product.

Today you can no longer do without: ambassadors or influencers. Send them your product a few weeks before the official launch or show them your services. Encourage them to try your product and post it. Your marketing team can, of course, also place advertisements or do social media campaigns, but the 'voice' of an influencer from your target group comes across as more authentic and is valued more highly.

The product introduction itself? Surprise your target audience!

Do something unexpected, a publicity stunt with your new product taking a central role.

With product presentations, you can show your product to the world. And there are other possibilities to surprise the people in your target group. Examples include product videos, free demos, high-level giveaways, and downloads. Or promotions where people can test your new product for a while and get their money back if they are not satisfied. For example, also search for events or fairs where you can present your new product.

Of course, you can focus your product launch around one specific moment, you will focus all your communication, your social media, direct emails, website, and so on, on that moment. But you can also opt for a different approach where you spread your campaign to introduce your new product over several weeks instead of communicating everything at once. Repetition works, remember?

And post-launch: keep communicating after your product launch, for example, about new features, satisfied users, and so on. Don't let the flame die out because returns can also be achieved during this period. Not all your leads buy immediately when you introduce your new product. In this post-launch period, you also have to convince the doubters and get to work with their objections.

Brand protection

You have that fantastic product. How does it remain your product? For that, you have to protect and register your trademark. This way, your brand name is protected against competition that would use an identical or very similar name. If this does happen, you can take legal action.

Are you going for a product launch?

Do you want to launch a new product with a fantastic event? Then the companies in the list below can help you. They are happy to support you in the planning, organisation, and follow-up of your product launch. Thanks to their knowledge and expertise in launch strategies, surprising concepts, and professional guidance, you can count on a successful product launch and your new product will become a star!

Your company on this list?

Are you an expert in organising product launches? Then add your company to the list below. This is how it works: create a free business page, provide clear photos and clarifying texts and off you go. This way, as a product launch expert, you will get noticed by countless professionals who want to a organise product launch, or in other words, by your potential customers.

If you want to discover other high-level tools that boost your company in addition to this way of marketing, including social media, please contact our marketing team. They will be happy to draw up an action plan for you, which targets your target group.

Tags: product launches, product launch, ...

Articles

How to Promote and Run a Product Launch Event

How to Promote and Run a Product Launch Event

Do you remember the biggest product launch of this year? Here’s a hint: It happened in September and has the Apple logo on it. Do you think you could help your clients to achieve the same enthusiasm from their followers, leads, and customers?